A cosmetics brand doubled its organic traffic growth
The Client:
Madluvv is a female-owned cosmetics brand (built in Shopify) known for its top-quality brow products and beauty tools. The company focuses on enhancing women’s confidence through easy-to-use, professional-grade beauty solutions.Madluvv’s growing popularity demanded consistent online visibility and strong search performance to reach more customers organically.
The Challenges:
When Madluvv reached out to me they were struggling to boost their search visibility and maintain consistent organic growth. Despite having great products and loyal customers, their website wasn’t performing well on search engines.
Before working together, Madluvv faced several SEO challenges:- Un-optimized website structure
- Low keyword rankings for key products and collections
- Poorly optimized on-page elements, metadata, and headings
- Weak content strategy and limited use of long-tail keywords
- Technical errors, such as 404 pages and duplicate URLs
- Slow indexing and keyword cannibalization issues
- Inconsistent blog posting
The Solution:
When Madluvv reached out to me they were struggling to boost their search visibility and maintain consistent organic growth. Despite having great products and loyal customers, their website wasn’t performing well on search engines.
Before working together, Madluvv faced several SEO challenges:- On-page SEO: Comprehensive keyword research, metadata optimization, and improvement of product and collection pages.
- Content SEO: Creation of a fresh content strategy focusing on long-tail keywords, SEO-friendly blog writing, publishing, and optimization.
- Technical SEO: Fixing 404 errors, adding 301 redirects, resolving server errors, improving mobile responsiveness, and addressing keyword cannibalization.
- Crawling and Indexing: Optimized website structure for better search crawlability and indexing performance.
Within just a few months, Madluvv started seeing massive results. Their keyword rankings climbed steadily, and organic traffic doubled as new customers discovered their brand through Google search.
The Results:
58%
Increase in first page ranking
89%
Increase in organic traffic
63%
Increase in online sales
Client's Feedback:
"If you are needing help with your SEO, Khalid is your guy. Great and professional. Easy to work with and very trustworthy. His knowledge in SEO is second to no one."